Buschmann Communications

The Shopper


Advertise Aggressively




Reach everyone who gets mail at 51,071* Yuba-Sutter homes with The Shopper ™


Yuba City Zone

* residential addresses in Yuba City and Sutter.
Zip Code Breakdown: 14,794 addresses in 95991 zip (Yuba City, east of Highway 99), and 12,216 addresses in  95993 zip (Yuba City, west of Highway 99), and 1,462 addresses in 95982 zip (Sutter).

Marysville Zone

22,599* residential addresses in Marysville, Loma Rica, Browns Valley, Beale AFB, Linda, Olivehurst, Plumas Lake and Arboga.
Zip Code Breakdown: 11,957 addresses in 95901 zip (Marysville, Loma Rica and Linda), 1,038 addresses in 95918 zip (Browns Valley), 1,064 addresses in 95903 zip (Beale AFB) and 8,540 addresses in 95961 zip (Plumas Lake, Olivehurst and Arboga).
*Circulation figures quoted from October 2016 issue.


Visit our radio station friends


Go to the website of Sunny 95.5 FM www.gosunny.com

or Country 103.1 FM at www.kkcy.com

Look for the Shopper logo and click it to download coupons from the radio station websites.

to see The Shopper ™!

(updated 09/27/2016)

Click on the map to see greater detail



Advertising Rates

Rate Card**

Marysville Zone

Yuba City Zone

Both Zones

1/4 Page Black and Red Ink
1/4 Page Full Color







1/2 Page Black and Red Ink

1/2 Page Full Color







Full Page Black and Red




Full Page Full Color




Front Cover Full Color




Back Cover Full Color





Special Placement: 25 percent extra 


Front Cover of The Wrap Full Color




Back Cover of The Wrap Full Color 




Full Page inside The Wrap Full Color




Pre-printed inserts $29 per thousand, maximum weight 0.3 oz. Additional $3 per thousand charge for each 0.1 oz. over 0.3 oz.


**Rates include design, layout, two color printing.

TERMS: Payment is due on the 17th of the month prior to publication. Bills not paid by the 27th are subject to a $50.00 late charge plus 1-1/2% of the balance each month thereafter (Min. $1.00), which is an annual rate of 18%. 


AD SIZES (if you are sending us an ad to use)

Full Page Image Area: 44p3 wide by 55p6 tall (7.375" by 9.25")

Half Page Image Area: 44p3 wide by 26p6 tall (7.375" by 4.416")

Quarter Page: 21p0 wide by 26p6 tall (3.5" by 4.416")

Front Cover Image Area:  44p3 wide by 44p6 tall (7.375” x 7.4167”)
Back Cover Image Area: 44p3 wide by 52p0 tall (7.375” x 8.667”)
Wrap Image Area (each page): 60p0 wide by 63p0 tall (10” x 10.5”)



Preferred: High Resolution Adobe Acrobat Press Quality PDFs (300 dpi or more). Accepted: Adobe InDesign CS3 or above (fonts converted to outlines), Adobe Illustrator CS3 or above (fonts converted to outlines), Adobe Photoshop CS3 or above (flattened or rasterized). All Images should be 300 dpi at 100%. All full-color pages must be process CMYK (no RGB or spot colors, please). All blacks in text should be C0/M0/Y0/K100. If you are creating a two-color ad, use Red (0/100/100/0) and Black (0/0/0/100) only. We do not accept images off of websites or low resolution (72 dpi) images. 


Publication Dates and Deadlines


Target In-Home Date

Art Proofs Due

Pre-printed Inserts Due

September 2016 8/31/16 8/17/16 8/19/16

October 2016 9/28/16 9/14/16 9/16/16
November 2016 11/2/16 10/19/16 10/21/16
December 2016 11/30/16 11/16/16 11/18/16
January 2017 12/28/16 12/14/16 12/16/16
February 2017 2/1/17 1/18/17 1/20/17
March 2017 3/1/17 2/15/17 2/20/17
April 2017 3/29/17 3/15/17 3/20/17
May 2017 5/3/17 4/18/17 4/24/17
June 2017 5/30/17 5/16/17 5/22/17
July 2017 6/28/17 6/14/17 6/19/17

August 2017 8/2/17 7/18/17 7/24/17
September 2017 8/30/17 7/16/17 8/21/17

October 2017 9/27/17 7/13/17 7/18/17


Advertise your business in The Shopper™

Your ad in The Shopper
™ will reach more Yuba-Sutter residents than any ad
on any television station
in any phonebook
in any newspaper
on any radio station
on any billboard
or on any bulletin board.

Ship pre-printed inserts to:


The Shopper, Yuba City Zone, 

The Shopper, Marysville Zone, or

The Shopper, Yuba City and Marysville Zones


ATTN: Melissa Rodriguez
Southwest Offset Printing
587 Charcut Ave
San Jose CA 95131

Delivery hours: 8:30 - 5 Mon-Friday
Contact phone: (408) 232-5160


The Shopper™ reaches virtually every residential address in seven Yuba-Sutter Zip Codes. It is the most read advertising in the Yuba City-Marysville community.



Clark Buschmann, Owner and Publisher

Buschmann Communications

Who advertises in The Shopper™?:

697 N. Palora Avenue, Suite D
Yuba City, CA 95991
Phone/Fax: 530-673-5631
Cell: (530) 632-5631



NEW!  Visit with the 2015 Shopper Scholarship Winner!


Visit with the previous Shopper Scholarship Winners!

See each of these 2014 2013 2012 2011 2010 2009 2008 Previous Shopper Scholarship Winners!






To see this month's issue of The Shopper,
 you will need Adobe's FREE reader, click this link!



Sutter Care at Home
Long John Silver's
Sunsweet Gift Outlet
Sopa Thai Cuisine
The Corner Bike Shop
California Patios
Fotine's Simply Greek Cafe
Millennium Kart Racing
Core Financial Group
Sapphire Group, Marketing
Warren's Market
VIP Pets
Sutter High School
Go Satellite City
Krispy Kreme Donuts
Youngsters, Inc.
Yuba Tire & Smog Repair
State Farm Agent Ryan Henshaw
String's Italian Cafe
Buzy B'z Carpet Cleaning
Bridge Street Chevron
The North Valley Quilt Guild
York's Yummies
J & J's Custom Framing
Cool Hand Luke's
Premier Insurance
CGS Autoglass
The Event at Peachtree 2015 with
Pablo Cruise and End of Ever
JanYo Frozen Yogurt
Yuba City Kuk Sool Won Martial Arts
Yuba City Unified School District
Han Mi Tae Kwon Do Martial Arts
Dr. Sunny Badyal, DDS
Dennis Davany Plumbing
Papa John's Pizza
Sutter Yuba Mental Health Dept
Neil's Carpet Cleaning
Yuba County Office of Elections
Youngster's, Inc.
2 Bits Cafe
Bartelt Tutoring Center
Yuba City Downtown Farmers Market
Blue Fountain Water
Sizzler Restaurant
Yuba City Nazarene Church
First Class Tanning Salon
Sunny 95.5 FM Radio
Pizza Guys, Yuba City
PIzza Guys, Marysville
Advanced Spinal Rehabilitation, Inc.
Pizza Hut
The Yuba City Education Foundation
Yuba County Health Dept.
Little Caesar's Pizza
BAAD Co. Carpet Care
Yuba County Regional Career Center
Beehive Market
The Good Samaritan Thrift Shop
The Taj Fine Indian Cuisine
Andy's Auto Repair & Tires
Nor Cal Buildings & Sheds
North Beale Star Smog
The Total Home, Garden & Recreation Show

Yuba City Certified Farmer's Market
Living Water Evangelical Lutheran Church
Liquor Express
Future Fitness
Papa Murphy's Pizza
Big Savings Insurance
Jimboy's Tacos
Riebe's Auto Parts
Cambridge Junior College
Julie's Massage Therapy and School
LBK Optical Laboratory
Brittan School
Horror Falls Lazer Tag Haunted House
Yuba City Police Officer's Association
Y-S Tang Soo Do Academy.
Local Driving School
Realtor Karen Kostlivy
Brittan School Districts
Evans Furniture
The Tire & Wheel Outlet
Papa John's Pizza
At Your Service Heating & Air Conditioning
Commercial Auto & Diesel Electric
Nickell Tax & Financial Planning
GM Specialist
The Yuba-Sutter Fair
The Day Spa
Quality Auto Repair Tire Factory
Noah's Ark Preschool
Yuba Safe & Lock
Point S Tire & Auto Service
Glines Carpet One
Punjab Insurance Inc
Twin Cities Martial Arts Academy
The Acting Company
The Salvation Army
P.J.'s & C.A.R.S. Auto Repair
All-Pro Cuts
AM 1600 KUBA
Mountain Mike's Pizza, Yuba City
Country 103.1 FM
Sundowner Restaurant
Coolidge Public Relations
Twin Cities Floor Covering
Successful Political Campaigns
Yuba City Councilman John Buckland
Donna Johnston for Sutter County Clerk
Yuba County Supervisor Andy Vasquez
Yuba County Supervisor John Nicoletti
Yuba City Councilman Rory Ramirez
Senator Sam Aanestad
The Sutter County Taxpayers Association
Yuba County Sheriff Virginia Black
Sutter County Sheriff Jim Denney
Yuba City Mayor Eric Hellberg
Sutter County Auditor Bob Stark
Yuba City Unified School District Trustee Kendra Ollar
Yuba County Supervisor Bill Simmons
No On Yuba County Measure G
Leslie McBride for YC City Council
Lal Chima for Yuba College Board





Copyright © 2016 Buschmann Communications. All rights reserved.
Last Update September 27, 2016

The Shopper is a registered trademark of Buschmann Communications, Clark A. Buschmann, owner & publisher